My target audience is males aged between 18 and 40.Most of the my target audience would be members of the Rastafari movement, although not everyone. (http://en.wikipedia.org/wiki/Rastafarian).
My audience would listen to reggae music, aswell as reggae sub-genre's, including, Dub, Ska, Ragga and Dancehall. Possible other genre's include Acoustic and Country music, due to the close guitar links.
Bands and artist my taget audience listen to include: Bob Marley, Steel Pulse, Toots and the Maytals, Burning Spear, UB40 and Eddy Grant.
Stereotypical clothing and merchandise and be brought here - http://www.rastagearshop.com/index.php?x=HOME^%601
My magazine would most probobly be distributed by a large company such as WH Smith, but not from most corner shops due to a small target audience. It would also be availabe to be ordered online.
